AI Innovation: Auto-Hashtags and Emojis

2018 – 2022 we had a special AI inside Squirrly Social that helped our users click a button as they were preparing a new social media post.

By clicking that button, the AI analyzed the content of their post and placed emojis and hashtags automatically.

This was a super time-saver for our clients.

Also: it helped them drive more engagement from social media and also more views:

1. hashtags were super important back then for social media visibility. Without them, users were just wasting most of their effort.
2. emojis showed their audiences that the messages were “more genuine” and felt more natural / native to the platforms.